Ecommerce / Auto Parts•2026

Mateshwari Auto Products (Rakhi)

A searchable ecommerce catalogue for thousands of spare parts — with WhatsApp-native ordering.

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Mateshwari Auto Products (Rakhi)
100%
Catalogue discoverability
from zero online listings to full indexed catalogue
+4×
WhatsApp enquiries / week
direct from product pages
+35%
Repeat dealer orders
within the first quarter
The challenge

Mateshwari Auto Products' Rakhi brand has a catalogue of thousands of two-wheeler spare parts, but sales ran entirely through phone calls and WhatsApp forwards. Customers couldn't browse by bike model, and every order needed manual confirmation.

Our approach
  1. 01

    Built a full ecommerce storefront with search, 'Spare by Bike' and 'Spare by Category' navigation across a large catalogue.

  2. 02

    Designed product cards with fitment info, stock badges, and 'Price on enquiry' flows suited to B2B2C parts trading.

  3. 03

    Integrated one-tap WhatsApp enquiry per product so orders continue where the customer already is.

  4. 04

    Optimized category and product pages for model-specific search queries (e.g. 'Pulsar 150 tail lamp').

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